Teenagers Cast Spells on TikTok: The Rise of #witchtok

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WitchTok has taken over TikTok — a spellbinding corner of the internet where crystals, tarot cards, manifestation, and “shadow work” meet trending sounds and aesthetic vibes. 🌙🔮 From beginner witch tips to viral spell jars and “protect your energy” rituals, this growing community has millions exploring modern witchcraft like never before. But what’s really driving the rise of WitchTok? Is it empowerment… or something deeper happening beneath the trend?